{"id":456,"date":"2026-10-01T23:24:57","date_gmt":"2026-10-01T23:24:57","guid":{"rendered":"https:\/\/powercraft.site\/betsson-to-launch-online-sports-betting-in-france-by-end-of-2023\/"},"modified":"2026-10-01T23:24:57","modified_gmt":"2026-10-01T23:24:57","slug":"betsson-to-launch-online-sports-betting-in-france-by-end-of-2023","status":"publish","type":"post","link":"https:\/\/questbeam.site\/?p=456","title":{"rendered":"Betsson to launch online sports betting in France by end of 2023"},"content":{"rendered":"<p class=\"single-post__info-excerpt\">Betsson has been granted a licence to offer online sports betting in France and intends to go live before the end of Q4 2023.<\/p>\n<p class=\"wp-block-paragraph\"><strong>Betsson has been granted a licence to offer online sports betting in France.<\/strong><\/p>\n<p class=\"wp-block-paragraph\">The company\u2019s sportsbook will launch under the flagship Betsson brand and is expected to go live by the end of Q4 2023.<\/p>\n<p class=\"wp-block-paragraph\">The launch coincides with Betsson\u2019s strategy to grow through geographic diversification in Europe, having launched online gaming in Belgium this year via a strategic partnership with French casino operator Groupe Partouche.<\/p>\n<p class=\"wp-block-paragraph\">\u201cI\u2019m pleased that Betsson has obtained a licence to offer sports betting in France, which is an important gaming market in Europe with great long-term potential for online gaming,\u201d said Betsson AB CEO Pontus Lindwall.<\/p>\n<p class=\"wp-block-paragraph\">\u201cBy combining our knowledge and experience as a global gaming operator with the local expertise of our partner, we can offer an unbeatable customer experience in sports betting in France,\u201d he added.<\/p>\n<p class=\"wp-block-paragraph\">Betsson\u2019s French sportsbook will be powered by Sportradar, while the player account management system (PAM) will be provided by OMEGA Systems.<\/p>\n<p class=\"wp-block-paragraph\">A deal with Goma Development has also been struck to add innovative features to the sportsbook platform with one eye on elevating the user experience.<\/p>\n<h2 class=\"wp-block-heading\">Joint venture<\/h2>\n<p class=\"wp-block-paragraph\">The licence to operate in France was obtained via a joint venture with a local partner.<\/p>\n<p class=\"wp-block-paragraph\">Nadir Ounissi, who is understood to be the founder and CEO of Casino Secret and a partner of Betsson in France, said the sportsbook product would be tailored to recreational players.<\/p>\n<p class=\"wp-block-paragraph\">\u201cWe have been following the development in the French market for some time and felt we could contribute positively by introducing a different product dimension and player communication,\u201d said Ounissi.<\/p>\n<p>                <span class=\"single-post__citation-block-double-quotes icon icon--double-quotes\"\/><\/p>\n<p>           \u201cWe have worked closely with local legal partners and the ANJ regulator to meet all requirements and ensure our operations achieve their objectives while addressing the current societal concerns related to gaming.\u201d        <\/p>\n<p>                    <span class=\"single-post__citation-block-reference-author\">Betsson France MD Sabri Tekaya<\/span><\/p>\n<p class=\"wp-block-paragraph\">\u201cWe are collaborating with experienced partners who have given us remarkable support, energy, and creativity throughout this journey.<\/p>\n<p class=\"wp-block-paragraph\">\u201cI feel that we have assembled a team of seasoned professionals that are able to position Betsson to succeed in this locally regulated market,\u201d he added.<\/p>\n<p class=\"wp-block-paragraph\">Casino Secret is currently the official gaming partner of Ligue 1 side Monaco in Japan.<\/p>\n<p class=\"wp-block-paragraph\">Betsson France MD Sabri Tekaya said the company was delighted to receive a licence after a \u201clong and meticulous\u201d process.<\/p>\n<p class=\"wp-block-paragraph\">\u201cFrance is one of the largest European markets, and the Betsson Group is ambitious about engaging with all French players through its flagship brand,\u201d said Tekaya.<\/p>\n<p class=\"wp-block-paragraph\">\u201cWe have worked closely with local legal partners and the ANJ regulator to meet all requirements and ensure our operations achieve their objectives while addressing the current societal concerns related to gaming.\u201d<\/p>\n<p class=\"wp-block-paragraph\">Online casino gambling is prohibited in France as the vertical has not been regulated.<\/p>\n<p class=\"wp-block-paragraph\">Betsson reported an 8.8% rise in revenue from Western Europe to \u20ac27m in Q2 2023. <\/p>\n<p class=\"wp-block-paragraph\">[stock_market_widget type=\u201dinline\u201d template=\u201dgeneric\u201d assets=\u201dBETS-B.ST\u201d markup=\u201d{name} ({symbol}) is trading at {price} ({change_pct})\u201d display_currency_symbol=\u201dtrue\u201d api=\u201dyf\u201d]<\/p>\n<p>      <span class=\"btn__text\"><\/span><br \/>\n      <span class=\"btn__icon icon icon--share\"\/><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Betsson has been granted a licence to offer online sports betting in France and intends to go live before the end of Q4 2023. Betsson has been granted a licence to offer online sports betting in France. The company\u2019s sportsbook will launch under the flagship Betsson brand and is expected to go live by the [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":457,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3,2],"tags":[102,103,104,105,106,57],"class_list":["post-456","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-betting","category-questbeam","tag-belgium","tag-betsson","tag-france","tag-groupe-partouche","tag-pontus-lindwall","tag-sportradar"],"_links":{"self":[{"href":"https:\/\/questbeam.site\/index.php?rest_route=\/wp\/v2\/posts\/456","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/questbeam.site\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/questbeam.site\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/questbeam.site\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/questbeam.site\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=456"}],"version-history":[{"count":0,"href":"https:\/\/questbeam.site\/index.php?rest_route=\/wp\/v2\/posts\/456\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/questbeam.site\/index.php?rest_route=\/wp\/v2\/media\/457"}],"wp:attachment":[{"href":"https:\/\/questbeam.site\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=456"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/questbeam.site\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=456"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/questbeam.site\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=456"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}